Author services to confidently build your brand
Whether you’re looking for help with a specific marketing project or ongoing support through one-on-one-services, I’ll provide the tools and strategies you need to get your romance books in front of more readers.
My Approach
Focus on the marketing foundation
My services focus on strategies that lead to sustainable growth. We’ll build the foundation your career needs to thrive in a competitive market.
Learn best practices along the way
Feel empowered that you can build your author brand.
I’ll share my best practices and train you on relevant systems along the way.
Lean on me as a sounding board
I’m your go-to marketing resource.
I’ll help organize your ideas, answer your marketing questions, and keep you tracking in the right direction.
My Services
Newsletter Database Migration to Flodesk Package
Ready to level up your newsletter marketing? Let’s move your newsletter marketing to Flodesk to help you send beautifully crafted emails that resonate with your subscribers.
This package includes:
● Database Backend Set-up
● Build a standard newsletter template
● Newsletter automation creation for 5 workflows (website signup, bonus scenes, giveaways, round robins, etc
● Subscriber data transfer
● Project wrap-up and Flodesk training call
*The author is responsible for providing book cover graphics, branding, and newsletter copy content.
Starting at $605
“Working with Carolina was an absolute joy! She helped me transition my newsletter platform, and her knowledge of email marketing is top-notch. I learned so much from her just by seeing the process of building the segments and seeing what I could do with them.”
Chelle Sloan
Newsletter Automations Creation Package
(for Flodesk or MailerLite)
This package is for those who already have an newsletter program set up in Flodesk or MailerLiter. I’ll focus on segmenting your audience and creating an email cadence that keeps your readers engaged.
This package includes:
● Segmentation audit
● Automation creation for 3 workflows (bonus scenes, giveaways, round robins, etc.)
● Project wrap-up and training call
The author is responsible for providing book cover graphics, branding, and newsletter copy content.
Starting at $330
Newsletter Strategy Audit
Do you already have a database in place but want to make sure it’s a solid strategy for continued growth? I will review your current strategy and uncover opportunities to strengthen engagement with your subscribers.
You’ll gain insight into:
● Opportunities to increase subscriber engagement
● Tactics that are working well
● Effectiveness of your welcome sequence workflows
● Strength of messaging
This package includes:
● Hyper-focused questionnaire to understand your band, backlist, lead magnets, and goals
● Deep dive into your newsletter database analytics
● Review of email messaging
● 90-minute call to review and discuss my recommendations, answer your questions, and brainstorm solutions that work for you
● Call recording and findings report for you to have
$345
Newsletter Management
Take the stress out of managing your author newsletter with strategic support and hands-on implementation. This package helps you stay consistent, boost reader engagement, and free up your time so you can focus on writing.
This package includes:
● Quarterly 90-minute newsletter strategy call, including planning schedule, outlining newsletter content, and reviewing previous period analytics.
● Build out of (2) newsletter sends per month, including proofreading copy, formatting, sizing graphics, send test, and scheduling of approved newsletter.
● Build out of (1) extended epilogue automated workflows per quarter, including proofreading copy, formatting, sizing graphics, send test, and publishing of approved workflow.
This package is available in 3-month increments.
The author is responsible for providing newsletter copy content and necessary graphics.
$450 per quarter
Beta Reading
Need a fresh perspective? As an avid romance reader and an experienced beta reader, I provide detailed feedback to guide your book development.
This package includes the review of your completed draft with in-line reaction feedback of:
● Pacing & Flow
● Reader Experience & Genre Standards
● Plot Holes
● Character Growth
● Efficacy of Romantic Chemistry, Tropes, and Steam Level
$1.50 per 1,000 words
$75 minimum, regardless of word count
“When you find a reader that becomes just as invested in your stories as you, you know you’ve hit the jackpot!
Carolina became a beta reader for me years ago, and now she’s stuck with me forever. 😉 I know I can count on her to pay attention to details that will make the book stronger, to give me honest feedback that not only gives me guidance, but that helps me make the book the best it can be.”
Harlow James
1:1 Monthly Author Services
If you’d like support with marketing or author services that are not listed above, my 1:1 Author Services is my most robust offering, as it is customized to your specific needs.
This support could include:
● Newsletter Management
● Website updates and maintenance
● Social Media Promotional Graphics
● Facebook Group Management
● Administrative support
● Amazon A+ content
● Book release support
● Marketing strategy
● And more
$50 per hour
Monthly minimums are required. Limited spots are available.
Give your books the readership they deserve
Submit your information to get started.
I’ll get back to you within 2 business days.